Burger King has unveiled a limited-time offering for ranch lovers: “The Big Dip.” In collaboration with Hidden Valley Ranch, this eight-ounce ranch cup is designed specifically for hearty dipping, dwarfing the usual one-ounce dip cups.
Notably, fans of the Whopper and other signature sandwiches can enjoy this ranch with their meal at no extra cost. To get in on the dipping action, customers need to visit a participating location and order any Burger King sandwich. For those outside the selected areas, a limited supply of Big Dip cups will be available online via Hidden Valley’s official site for just $1 USD.
Pat O’Toole, Chief Marketing Officer of Burger King North America, shared the brand’s excitement about the launch, noting, “We know our guests love dipping everything in ranch – even their sandwiches.” Hidden Valley’s Marketing Director, CC Ciafone, added that the oversized cup “felt like the perfect way to celebrate” the brand’s introduction to Burger King.
The Big Dip is available now at select Burger King locations in major cities like New York, Los Angeles and Miami. While the extra-large ranch dip is only available for a short time, Hidden Valley Ranch will remain a permanent fixture at Burger King restaurants across the U.S.